Dear Reader

Dear Reader:

On a crisp October morning two years ago, two friends embarked on a journey. Both were passionate software engineers. Both had brilliant SaaS ideas. They shared the same ambitions. Their products aimed to revolutionize their industries. They worked side by side in a small office. Late nights and early mornings were routine. They overcame obstacles together. They brainstormed solutions over countless cups of coffee. They launched their startups simultaneously. They celebrated their successes with equal joy.

But today, one founder's company is scaling rapidly. The other is struggling to gain traction. One is recognized as an industry leader. The other watches opportunities slip away.

What set them apart?

Was it superior coding skills? No.

Was it more funding? No.

Was it better timing? No.

Was it sheer luck? No.

The difference was that one founder learned how to sell. They mastered the art of sales. They understood how to connect with customers. That's why I'm reaching out to you. Because empowering founders with sales skills is my mission.

A Coaching Program Tailored For You

I offer one-on-one sales coaching specifically for technical founders. There's no long-term commitment—it's a monthly membership you can keep as long as you find value. Each week, we have a 60-minute coaching call. We focus on troubleshooting your deals. We work on overcoming obstacles. We address mindset challenges. You learn the FOUNDER framework, designed just for founders like you.

This framework teaches you how to do discovery effectively. How to position your product compellingly. How to create a sales story that resonates. How to deliver impactful demos. How to follow up without feeling pushy. How to run calls that lead to results. How to build a minimum viable sales process that fits your startup.

Sales doesn't have to be scary. With the right support, it becomes a skill you can master. Doing sales as a founder can be lonely. That's why our coaching comes with a community of other founders. Others who are going through the same struggles. You don't have to do it alone.

Imagine having a clear roadmap for your sales efforts. Knowing exactly how to approach prospects. Feeling confident in your ability to close deals. Seeing your startup grow because you've mastered sales. This coaching provides that path.

It's not generic sales training for reps. It's tailored for founders. Personalized to your needs. Focused on practical strategies you can apply immediately. You get direct support to overcome your specific challenges. You gain skills that drive real results.

With weekly coaching calls, you have ongoing support. We tackle issues as they arise. We adapt strategies to what's working for you. You stay accountable and on track. The community adds another layer of support. Sharing experiences. Learning from others. Building connections.

Try It Out—No Big Commitment

I'd like to invite you to try a free coaching session. See how it fits your needs. It's just testing it out. No big deal. Or, if you're ready to dive in, sign up for a monthly membership. Just reply to this email to get started. It's a small investment with potential big returns.

Special pricing until the end of the year:

• 1:1 coaching lite - USD $647/mth for two 60-minute coaching sessions + two call reviews per month

• 1:1 founder coaching - USD $897/mth for four 60-minute coaching session + 4 call reviews per month

Take Action Now

Getting started is easy. Reply to this email or visit our website to sign up. If at any point you decide it's not for you, you can cancel anytime. No questions asked. No obligations. But spaces are limited. Spots are filling up fast. Don't miss out on this opportunity to transform your startup's future.

Every day without effective sales is a missed opportunity. Your competitors won't wait, and neither should you. Act now, and take control of your startup's success.

The Choice That Makes The Difference

Remember those two founders. One struggled while the other succeeded. The difference was learning how to sell. Investing in yourself is the best decision you can make. This coaching could be the turning point for your startup.

Sincerely,

Daniel Hebert
Founder @ SalesMVP Lab
I help founders learn sales skills